The Boiling Crab Franchise in 2024: Costs, Fee & FDD

Discover if The Boiling Crab with its strong brand recognition, median gross sales, and comprehensive franchise support, it’s the right choice for you. Explore the pros and cons of owning this thriving seafood franchise.

Last updated 17 Oct 2024 Time 12 min read
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The Boiling Crab is a vibrant, family-owned seafood franchise that’s made quite a splash in the restaurant industry since its founding. Established in 2004 by Dada Ngo and Sinh Nguyen, a husband-and-wife duo with deep roots in Southeast Asian fishing communities, The Boiling Crab offers a casual, lively dining experience where customers can dive into Cajun-inspired seafood boils. What started as a single location in Garden Grove, California, has quickly grown into a beloved brand known for its finger-licking good food and a laid-back atmosphere that encourages diners to roll up their sleeves and get messy.

At the heart of The Boiling Crab’s menu is its signature Cajun-style seafood boil, featuring a variety of fresh shellfish like shrimp, crab, and crawfish, all seasoned to perfection with their famous spice blends. Customers can customize their meals with a range of seasonings and spice levels, from mild to extra spicy, making it a hit among seafood lovers. The restaurant also offers complementary items like fried catfish, Cajun fries, and sweet corn, catering to both seafood enthusiasts and those looking for classic comfort food with a kick. The core market for The Boiling Crab primarily includes families, groups of friends, and young professionals who enjoy the communal, social dining experience.

The Boiling Crab has expanded significantly over the years, with over 20 locations spread across the United States and even a few international outposts. The franchise is particularly popular in regions with a strong seafood culture, such as Texas, California, and Nevada. Each location attracts a diverse customer base, often with lines out the door, demonstrating the brand’s widespread appeal. On any given day, thousands of customers are served, showcasing the franchise’s impressive reach and the high demand for its unique dining experience.

When it comes to support, The Boiling Crab offers its franchisees a comprehensive training program that covers everything from day-to-day operations to perfecting their spice blends. New franchisees receive hands-on training at existing locations, ensuring they’re well-prepared to deliver the authentic Boiling Crab experience. Additionally, the franchise provides ongoing support in areas such as marketing, supply chain management, and customer service, making it an appealing option for both experienced restaurateurs and first-time franchisees looking to tap into a thriving and flavorful niche.

The Boiling Crab Franchise Insights

  1. The most recent median gross sales of $6,614,481, indicate strong financial performance and the potential for lucrative returns for franchisees.
  2. With over 20 locations, The Boiling Crab’s footprint extends beyond the U.S. to international markets, reflecting the brand’s growing global appeal and the potential for future expansion.
  3. With a 14% growth in franchisor revenue and 15% growth in royalty fees in the most recent report, The Boiling Crab demonstrates consistent financial performance, reflecting a well-managed and profitable franchise system.

The Boiling Crab Franchise Key indicators

Unit Growth YOY (%)

0%

vs industry 1%


Total U.S. Franchised Units

10


3-Year Failure Rate

0%

vs industry 11%


Sales-to-Investment ratio

2.7:1

How much does it cost to open a The Boiling Crab franchise?

Understanding the potential investment size and capital requirements is crucial when considering opening a The Boiling Crab franchise. These financial commitments, including initial franchise fees, equipment costs, and ongoing operational expenses, impact the feasibility and profitability of the venture. Thoroughly evaluating these factors ensures that potential franchisees are prepared for the financial responsibilities and can make informed decisions about their ability to sustain and grow the business, ultimately contributing to long-term success.

Min & Max Investment

Opening a The Boiling Crab franchise involves several key costs, which are outlined in Item 7 of the Franchise Disclosure Document (FDD). You can see a breakdown of the costs to open a The Boiling Crab below from the most recent Item 7 below:

Type of Expenditure  Minimum Investment  Maximum Investment 
Initial Franchise Fee  $39,500  $39,500 
Training Expenses  $45,000  $150,000 
Rent and Security Deposits  $9,000  $933,333 
Equipment, Fixtures, Other Fixed Assets, Construction, Remodeling, Leasehold Improvements, Signs, Furniture, Décor Items, Decorating Costs, Small Wares and Signs  $750,000  $2,400,000 
Inventory to Begin Operating  $30,000  $60,000 
Deposits and Payments for Licenses and Permits (excluding real estate), Utility Deposits, Business Licenses, Beer and Wine License, and Other Pre-paid Expenses  $2,000  $30,000 
Professional Fees  $7,000  $25,000 
Grand Opening Marketing  $6,000  $30,000 
Insurance  $6,000  $30,000 
POS System and Integrated Security Cameras (Hardware and Software)  $25,000  $55,000 
Additional Funds  $103,500  $450,000 
Total Estimated Initial Investment  $1,063,500  $3,793,500 

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs a franchisee can expect to incur when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

For The Boiling Crab franchise or similar seafood restaurant franchises, the required capital, liquid assets, and net worth can vary, but here are some general estimates based on industry standards:

  • Initial Investment As shown above, the total estimated initial investment ranges from $1,063,500 to $3,793,500. This includes costs such as the franchise fee, equipment, initial inventory, and additional funds for initial operating expenses. Assuming that you will finance your franchise investment, you should plan to have 20% of the total investment amount in the form of equity (cash) for the investment.
  • Liquid Assets Franchisees are usually expected to have liquid assets of at least $500,000 to $750,000. This ensures that the franchisee has enough cash on hand to cover initial operating expenses and any unforeseen costs.
  • Net Worth A potential franchisee should generally have a net worth of at least $1.5 million to $2 million. This figure helps demonstrate financial stability and the ability to support the business through its initial growth phase.

How much does a The Boiling Crab franchise owner make?

Calculating the salary of a The Boiling Crab franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for franchisor fees and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a The Boiling Crab franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

The Boiling Crab Revenue & Gross Sales

Based on most recent analysis, The Boiling Crab franchises have a median gross sales of $6,614,481. This strong financial performance underscores the brand’s robust consumer demand and potential for significant revenue generation.

Which key factors impact the average revenue performance of The Boiling Crab franchisees?

The stabilization of U.S. franchisee median gross sales revenue at The Boiling Crab over the past year likely stems from a combination of factors. Firstly, the brand’s established reputation and loyal customer base have helped maintain steady sales, even in the face of economic challenges such as inflation and fluctuating consumer spending. Additionally, The Boiling Crab’s ability to adapt its menu offerings and marketing strategies to changing consumer preferences, particularly toward more communal and experiential dining, has kept foot traffic consistent. Furthermore, the franchise’s commitment to operational efficiency and quality control across its locations has likely played a role in sustaining strong revenue performance, despite broader industry pressures.

The Boiling Crab Franchise Operational Costs

When opening a Boiling Crab franchise, the key primary ongoing operational costs you should consider include:

  • Food and Beverage Costs Given that seafood is the core of the menu, fluctuating seafood prices can significantly impact your cost of goods sold (COGS). Maintaining relationships with reliable suppliers is crucial to managing these costs.
  • Labor Costs Staffing is a significant expense, including wages for kitchen staff, servers, and management. In a high-demand environment like The Boiling Crab, competitive wages and benefits are necessary to attract and retain skilled employees.
  • Utilities and Maintenance Operating a seafood restaurant involves substantial utility costs, particularly for refrigeration, cooking, and maintaining cleanliness standards. Regular maintenance of kitchen equipment and dining facilities is also essential to ensure smooth operations.
  • Lease or Mortgage Payments The cost of leasing or owning the property where your restaurant operates will be one of your most significant fixed expenses. Location is key for a Boiling Crab franchise, so securing a prime spot might come with a higher price tag.
  • Marketing and Promotions While national marketing is often covered by a franchise fee, local advertising and promotional efforts are crucial to driving traffic to your specific location, especially when establishing your presence in a new market.

Effectively managing these ongoing costs is essential to ensuring the profitability and long-term success of your Boiling Crab franchise.

The Boiling Crab Franchise Fees

When considering an The Boiling Crab franchise, it’s essential to understand the ongoing fees associated with running the business.The Boiling Crab requires their franchisees to pay the below fees:

  • Royalty Fee This is a monthly fee paid to The Boiling Crab, typically calculated as a percentage of gross sales. For The Boiling Crab, this fee is 5% of the restaurant’s monthly gross sales.
  • Marketing Fees The national marketing fee is 1% of gross sales, and this fee is paid weekly and together with the Royalty Fee.
  • Additional Fees There are additional fees for local advertising, inventory, and other items provided by The Boiling Crab that may be applied.

These ongoing fees are essential to consider when planning the financial aspects of owning and operating a The Boiling Crab franchise. They cover the costs of brand support, advertising, and ongoing operational assistance provided by The Boiling Crab.

The Boiling Crab Franchise Earnings

The Boiling Crab franchises report a median gross sales figure of $6,614,481, which shows stability in recent years. For owner-operators, estimated earnings are around $661,448.

This consistency in both sales and earnings highlights The Boiling Crab’s strong market position and enduring customer appeal, offering a reliable investment opportunity. With its proven track record and steady financial performance, The Boiling Crab provides potential franchisees with the potential for robust financial returns and a strong foothold in the competitive restaurant industry.

How to Open a The Boiling Crab Franchise

Becoming a franchisee with The Boiling Crab involves several key steps that guide you from the initial inquiry to the opening of your restaurant:

  1. Initial Inquiry You or your franchise specialist submits an initial inquiry basic information about your interest and background. You should also conduct thorough research on the franchise, including seeing all of the information available on the Vetted Biz franchise intelligence platform, including access to the most recent Franchise Disclosure Document (FDD).
  2. Franchise Application If you meet the initial criteria, you’ll be asked to complete a more detailed franchise application. This will include providing financial statements, business experience, and other relevant details.
  3. Discovery Day You may be invited to a Discovery Day at The Boiling Crab’s headquarters or a corporate location. This is an opportunity to meet the franchisor’s team, ask questions, and get a deeper understanding of the business.
  4. Franchise Agreement If both parties are ready to move forward, you’ll sign the franchise agreement. This legally binds you to the terms and conditions outlined in the FDD and marks the official start of your franchise journey.
  5. Site Selection and Lease Negotiation Once the agreement is signed, you’ll work with The Boiling Crab’s real estate team to find a suitable location for your restaurant. The team will help with site selection, lease negotiation, and ensuring the site meets brand standards.
  6. Training Program You and your management team will undergo an extensive training program, typically lasting several weeks. Training covers all aspects of running the restaurant, from kitchen operations to customer service and marketing.
  7. Construction and Build-Out With the site selected and lease signed, the next step is the build-out of your restaurant. The Boiling Crab will provide guidelines and support for designing and equipping your location to meet brand standards.
  8. Pre-Opening Marketing As your opening date approaches, you’ll work with The Boiling Crab’s marketing team to develop a local marketing plan. This helps generate buzz and attract customers to your grand opening.
  9. Grand Opening After final inspections and approvals, your restaurant will officially open for business. The Boiling Crab’s team will often provide on-site support during the first few weeks of operation to ensure a smooth start.
  10. Ongoing Support Once your restaurant is up and running, you’ll receive ongoing support from The Boiling Crab in areas like operations, marketing, and supply chain management to help you succeed as a franchisee.

Pros & Cons

Pros

High Revenue Potential: With median gross sales reaching over $6.6 million, the franchise offers substantial revenue potential, especially in prime locations.

Unique Dining Experience: The communal, hands-on dining style offers a unique experience that differentiates The Boiling Crab from other casual dining options, helping to attract a diverse customer base.

Strong Brand Recognition: The Boiling Crab has established itself as a popular and well-loved brand with a loyal customer base, particularly in regions with a strong seafood culture.

Cons

High Initial Investment: The required capital to open a Boiling Crab franchise can range from $1,063,500 to $3,793,500, which may be a barrier for some investors.

Variable Food Costs: Seafood prices can fluctuate significantly, impacting your cost of goods sold (COGS) and potentially squeezing profit margins.

Potential for Seasonal Variability: Seafood demand can be seasonal, and the franchise might experience fluctuations in sales depending on the time of year and regional preferences.

FAQs

Who owns The Boiling Crab?

  • The Boiling Crab was founded by husband-and-wife duo Dada Ngo and Sinh Nguyen in 2004. The couple, who have deep roots in Southeast Asian fishing communities, continue to play a significant role in the company's operations and vision. The brand has since expanded, but it remains family-owned, with a focus on maintaining the quality and authenticity that made it popular.
  • Yes, The Boiling Crab is a franchise. After establishing its strong brand and customer base, the company began franchising to expand its presence across the United States and internationally. Franchisees benefit from a proven business model, comprehensive training, and ongoing support from the franchisor.
  • The Boiling Crab’s biggest competitor is likely Red Lobster, a well-established seafood chain offering a broader menu but a similar casual dining experience. Alternatives to The Boiling Crab include other Cajun seafood boil restaurants like Hot N Juicy Crawfish and Hook & Reel, which offer comparable dining experiences with varying menu options and pricing strategies.
  • As of 2024, The Boiling Crab has 22 locations in the U.S., of which 10 are franchised locations and 12 are affiliate locations.
  • The most recent calculated 3-year failure rate of The Boiling Crab was 0% in the U.S.
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