7 Eleven Franchise in 2024: Costs, Fee & FDD

Considering investing in a 7-Eleven franchise? Explore our in-depth analysis of costs, fees, and unique franchise models. Discover why 7-Eleven’s global presence, comprehensive support, and innovative approach make it a top choice for entrepreneurs. Read more!

Last updated 25 Oct 2024 Time 14 min read
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7-Eleven, an iconic convenience store franchise, was founded in 1927 by Joe C. Thompson in Dallas, Texas. Originally known as Tote’m stores, it was renamed to reflect its extended hours of operation from 7 a.m. to 11 p.m., which were unprecedented at the time. Today, 7-Eleven is a global leader in the convenience store industry, known for its pioneering spirit and adaptability to changing consumer needs. With a reputation for innovation, 7-Eleven has become synonymous with quick, convenient shopping, setting a standard for others in the industry.

7-Eleven offers a diverse range of products and services designed to meet the needs of busy consumers. Its core offerings include everyday essentials like snacks, beverages, groceries, and personal care items. Additionally, 7-Eleven is famous for its proprietary products such as the Slurpee, Big Gulp, and freshly brewed coffee. The store also provides ancillary services like ATMs, lottery tickets, and bill payment options. The core market for 7-Eleven includes urban and suburban residents seeking convenience and quick service, with a significant customer base comprising commuters, students, and busy professionals.

As of now, 7-Eleven operates over 77,000 stores in 19 countries, making it one of the largest and most widespread convenience store chains in the world. In the United States alone, there are more than 9,000 locations. The franchise serves an estimated 55 million customers daily, highlighting its massive reach and the trust it has built among consumers. This extensive network not only underscores the brand’s global presence but also its ability to adapt to various markets and cultural contexts, ensuring a consistent yet locally relevant shopping experience.

7-Eleven provides a robust support system for its franchisees, ensuring they have the tools and knowledge needed to succeed. The franchise offers comprehensive training programs that cover store operations, customer service, and business management. Additionally, franchisees benefit from ongoing support in areas such as marketing, inventory management, and technological innovations. 7-Eleven also emphasizes community involvement and sustainability, encouraging franchisees to engage with local communities and adopt eco-friendly practices. These support systems and values make 7-Eleven an attractive option for potential franchisees looking for a reliable and forward-thinking business opportunity.

7-Eleven Franchise Insights

  1. 7-Eleven was the first convenience store to stay open 24 hours a day, setting a new industry standard for accessibility and convenience.
  2. There are over 9,000 7-Eleven stores in the United States, making it the largest convenience store chain in the country.
  3. The iconic Slurpee drink, introduced in 1966, has become a cultural phenomenon, with over 14 million Slurpees sold worldwide each month.
  4. 7-Eleven sells an estimated 1 million cups of coffee each day, making it one of the largest coffee retailers in the world.
  5. U.S. convenience industry takes in approximately $650 billion in sales every yea

7-Eleven Franchise Key indicators

Total units

Over 9,400 in the U.S.


Average # of customers per day

1,100


Investment range for U.S. franchisee

$42,300-$141,100

How much does it cost to open a 7-Eleven franchise?

Opening a 7-Eleven franchise is remarkably affordable compared to other convenience store franchises, requiring an initial investment of just anywhere between $42,300 to $141,100. This low entry cost is part of 7-Eleven’s unique franchise model, where the company covers the a significant majority of the cost of setting up the convenience store, including construction costs. However, a 7-Eleven franchisee is expected to invest in a franchise fee, training expenses, computer and POS, and additional working capital.

What is 7-Eleven’s unique franchise model?

7-Eleven’s franchise model is designed to be both unique and supportive, offering franchisees a comprehensive framework for success. Here are the key aspects that make 7-Eleven’s franchise model stand out:

  • Turnkey Operation 7-Eleven provides a turnkey operation, meaning they handle most of the setup, including store build-out, equipment installation, and initial inventory. This allows franchisees to focus on managing and growing their business from day one.
  • Gross Profit Split Unlike traditional royalty-based models, 7-Eleven operates on a gross profit split. Gross profit is calculated based on gross sales minus the cost of goods sold. The franchisee and 7-Eleven share the gross profits, which aligns the interests of both parties towards maximizing profitability. The split taken by 7-Eleven corporate is typically 50% of the gross profit, and it scales up from there based on the success of the store.
  • Inventory Management The company assists with inventory management through their sophisticated replenishment system, which helps to keep stores well-stocked with high-demand products, reducing the burden on franchisees.
  • Flexible Ownership Models 7-Eleven offers multiple franchise ownership options, including traditional single-store franchises, business conversion programs for existing convenience stores, and multi-unit development opportunities.
  • Financial Assistance 7-Eleven provides financial assistance and incentives to qualifying franchisees, making it easier to secure the necessary funding to open and operate a store.

This unique combination of support, profit-sharing, and flexibility makes 7-Eleven’s franchise model particularly attractive for aspiring entrepreneurs looking to enter the convenience store industry.

Min & Max Investment

Opening a 7-Eleven franchise involves the franchisee investing a relatively minor part of the total investment that would be required to open up a 7-Eleven location. However, potential franchisees should know that the 7-Eleven corporate will cover a significant amount of the initial investment costs which are outlined in Item 7 of the Franchise Disclosure Document (FDD). You can see a breakdown of the costs to open a 7-Eleven from the most recent Item 7 below:

Type of Expenditure Minimum Investment Maximum Investment
Franchise Fee $0 $50,000
Training expenses $0 $3,000
Equipment, fixtures, signage, other fixed assets, construction, remodeling, leasehold improvements, and decorating costs $12,500 $30,000
Computer and POS�System $3,500 $12,500
Initial inventory $800 $1,600
Licenses and permits $500 $1,000
Grand Opening Fee Advertising Up to $1,500 Up to $1,500
Organizational Expense $0 $10,000
Insurance $0 Varies
Site Referral Fee $0 $3,500
Additional funds during first 3 months $25,000 $30,000
Total $42,300 $143,100
Generated by wpDataTables

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs that may be incurred when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

To open a 7-Eleven franchise, there are specific financial requirements that potential franchisees need to meet. While these figures can vary based on location and individual circumstances, here are the general estimates:

  • Initial Franchise Fee The initial franchise fee for a 7-Eleven store is typically around $40,000. However the final franchise fee amount will depend on factors like the store’s size, location, and whether it is a new or existing store.
  • Initial Investment The total initial investment required by a franchisee to open a 7-Eleven franchise can range from approximately $42,300 to $143,100. This includes costs for equipment, initial inventory, and other start-up expenses.
  • Liquid Assets Prospective franchisees are generally required to have liquid assets of at least $50,000 to $250,000. Liquid assets are necessary to cover operational expenses and unforeseen costs during the initial phase of the business.
  • Net Worth A minimum net worth requirement of $100,000 to $250,000 is typically needed. This ensures that the franchisee has the financial stability and resources to sustain the business.

These estimates are meant to provide a general idea of the financial requirements for opening a 7-Eleven franchise. For precise and up-to-date information, it’s best to contact 7-Eleven directly or visit their franchise website.

How much does a 7-Eleven franchise owner make?

Calculating the salary of a 7-Eleven franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for gross profit split and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a 7-Eleven franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

7-Eleven Revenue & Gross Sales

According to the most recent data, 7-Eleven franchises have an average gross sales of $2,384,000. This significant level of gross sales for a convenience store franchise underscores the potential opportunity for new franchisees.

Which key factors impact the average revenue performance of 7-Eleven franchisees?

Several factors have contributed to the performance of U.S. 7-Eleven franchisees’ average gross sales revenue in recent years. The brand’s strong market presence and widespread recognition have consistently attracted a loyal customer base. Additionally, 7-Eleven’s continuous innovation in product offerings, such as healthier food options and exclusive beverages, has appealed to a broader range of consumers. The integration of technology, including mobile apps and delivery services, has enhanced convenience and driven additional sales. Furthermore, strategic location selection in high-traffic areas and effective marketing campaigns have increased store visibility and foot traffic. Lastly, the robust support system provided to franchisees, including comprehensive training and inventory management, has ensured operational efficiency and maximized revenue potential.

7-Eleven Franchise Operational Costs

Opening a 7-Eleven franchise involves several key ongoing operational costs that you should consider:

  • Inventory Costs Regular replenishment of stock, including everyday essentials, proprietary products, and seasonal items.
  • Staffing Expenses Wages, benefits, and training costs for employees, including part-time and full-time staff.
  • Rent and Utilities: Monthly rent for the store location, along with utilities such as electricity, water, and internet services.
  • Marketing and Advertising Costs for local advertising campaigns, promotions, and participation in national marketing initiatives.
  • Franchise Fees Ongoing franchise fees, which typically include a share of gross profits as part of the 7-Eleven franchise model.
  • Maintenance and Repairs Expenses for maintaining store equipment, fixtures, and facilities, ensuring everything is in good working condition.
  • Technology and Software Costs for point-of-sale systems, inventory management software, and other technological tools necessary for store operations.
  • Insurance Premiums for various insurance policies, including liability, property, and workers’ compensation insurance.
  • Supplies Regular purchase of operational supplies such as cleaning materials, packaging, and office supplies.
  • Miscellaneous Expenses Other variable costs such as taxes, licensing fees, and any unforeseen expenses related to store operations.

Considering these ongoing operational costs is crucial for budgeting and financial planning when opening a 7-Eleven franchise.

7-Eleven Franchise Fees (H3)

The main ongoing franchise fees required by 7-Eleven franchisees include:

  • Gross Profit Split 7-Eleven operates on a gross profit split model rather than a traditional royalty fee. This means the franchisee and 7-Eleven share a percentage of the store’s gross profits. The exact percentage split can vary but typically falls between 50-60%, with the franchisee receiving the larger share.
  • Advertising Fee Franchisees contribute to a national advertising fund, which supports marketing and promotional activities. This fee is typically a percentage of gross sales and ensures consistent branding and advertising efforts.
  • Rent and Occupancy Fees Depending on the lease agreement, franchisees may pay rent directly to 7-Eleven if the company owns the property or to a third-party landlord. This can also include maintenance and utility costs as part of the occupancy fees.
  • Technology Fees Franchisees may be required to pay ongoing fees for technology and software support, including point-of-sale systems, inventory management, and other digital tools provided by 7-Eleven.

These fees are essential for maintaining the support and resources provided by 7-Eleven, ensuring the franchisee can operate efficiently and benefit from the brand’s extensive network and infrastructure.

7-Eleven Franchise Earnings

The earnings of a 7-Eleven franchise owner can vary significantly based on a variety of factors including location, sales volume, operational efficiency, and cost management. However, on average, 7-Eleven franchise owners can earn a significant income.

Based on recent analysis and data, we estimate that 7-Eleven franchisees have an average gross sales of $2,384,000. Next we estimate a 7-Eleven franchisee gross profit split, which we estimate to be 50% on average. Finally, after deducting all of the additional fees due to 7-Eleven corporate as well as the operating expenses, we estimate a 7-Eleven franchisee has $190,687 in estimated earnings (EBITDA) per year, assuming that the franchisee is an owner-operator in the location. This is 8% of the total gross sales of an average location.

If we assume that the 7-Eleven franchise owner is actively operating the business, then that means that the salary of well performing store is $190,687 per year.

If the franchisee is semi-absentee, then earnings will be significantly lower based off of the costs of having a hired manager or assistant managers.

How to open a 7-Eleven franchise

Becoming a 7-Eleven franchisee involves several detailed steps from initial inquiry to the start of operations. Here’s an overview of the process:

1. Contact 7-Eleven

Begin by visiting the 7-Eleven franchising website and filling out an initial inquiry form. This form typically requires basic information about your interest and background.

2. Attend a Franchise Seminar

Participate in an informational seminar hosted by 7-Eleven, either in-person or online, to learn more about the franchise opportunity and requirements.

3. Submit Application

Complete and submit the formal franchise application, providing detailed information about your financial status, experience, and business goals.

4. Financial Review

7-Eleven will review your financial background to ensure you meet the minimum requirements for liquid assets and net worth.

5. Interview

Participate in interviews with 7-Eleven representatives to discuss your qualifications and alignment with the company’s values and expectations.

6. Create a Business Plan

Develop a comprehensive business plan outlining your strategy for operating a 7-Eleven store, including market analysis, marketing strategies, and financial projections.

7. Site Selection

Work with 7-Eleven’s real estate team to select an appropriate store location. This may involve evaluating existing stores available for franchising or identifying new sites.

8. Approval

Upon successful review of your application, financials, and business plan, you will receive approval to move forward as a 7-Eleven franchisee.

9. Training Program

Attend 7-Eleven’s extensive training program, which covers all aspects of store operations, including customer service, inventory management, financial management, and store technology.

10. Store Preparation

During this time, 7-Eleven will assist in preparing your store, including build-out, equipment installation, and initial inventory setup.

11. Final Agreements

Sign the franchise agreement and other necessary contracts. Ensure all legal and financial obligations are met.

12. Pre-Opening Support

Receive ongoing support from 7-Eleven’s operations team, including marketing support and final store setup.

13. Grand Opening

Conduct a grand opening event to launch your store. 7-Eleven often provides promotional support to help attract initial customers and build community awareness.

14. Store Operations Begin

Open your store to the public and begin day-to-day operations. Continue to receive support from 7-Eleven’s field consultants and access to their extensive resources to ensure your store’s success.

Following these steps ensures a thorough and supportive process to becoming a successful 7-Eleven franchisee.

Pros & Cons

Pros:

Brand Recognition: 7-Eleven is a globally recognized brand with a strong market presence, which can attract a loyal customer base and drive foot traffic.

Turnkey Operation: 7-Eleven offers a turnkey franchise model, handling store setup, equipment, and initial inventory, allowing franchisees to focus on operations from day one.

Comprehensive Training: Extensive training programs and ongoing support ensure that franchisees are well-prepared to manage and grow their business effectively.

Technology Integration: 7-Eleven’s advanced technology systems, including inventory management and mobile apps, streamline operations and enhance the customer experience.

Product Innovation: Regular introduction of new products and exclusive offerings like Slurpees and Big Gulps can drive sales and differentiate the store from competitors.

Franchisee Support: Strong support network with field consultants, marketing assistance, and operational guidance helps franchisees navigate challenges and maximize profitability.

Flexible Ownership Options: Multiple franchise ownership options, including single-store, business conversion, and multi-unit development, provide flexibility for different investment levels and goals.

Cons:

High Initial Investment: The initial franchise fee and total investment can be substantial, ranging significantly based on location and store size.

Profit Sharing: The gross profit split model means that a significant portion of the profits is shared with 7-Eleven, which can impact the net income of the franchisee.

Operational Costs: Ongoing operational costs, including inventory, staffing, rent, and utilities, can be high, requiring careful financial management.

Competitive Market: The convenience store market is highly competitive, and maintaining a competitive edge requires continuous effort and adaptation.

Dependency on Brand Policies: Franchisees must adhere to 7-Eleven’s policies and procedures, which can limit operational flexibility and decision-making autonomy.

Risk of Saturation: In some regions, the market saturation of 7-Eleven stores may limit growth opportunities and lead to competition between franchisees.

Economic Sensitivity: The convenience store industry can be sensitive to economic fluctuations, which may impact consumer spending and store performance.

By weighing these pros and cons, you can better determine if a 7-Eleven franchise aligns with your investment goals, financial capacity, and personal preferences.

FAQs

Who Owns 7-Eleven?

  • 7-Eleven is owned by Seven & i Holdings Co., Ltd., a Japanese retail conglomerate. The company acquired 7-Eleven in 2005, and it operates as a subsidiary under its umbrella.
  • Yes, 7-Eleven is a franchise. It offers franchising opportunities across the globe, allowing individual entrepreneurs to own and operate their own 7-Eleven stores while benefiting from the company's brand, support, and operational model.
  • 7-Eleven’s biggest competitors in the convenience store industry include Circle K, Wawa, Speedway, and Casey’s General Stores, among other convenience stores and gas stations.
  • 7-Eleven is considered a good franchise to own for several reasons, including a high brand recognition, turnkey operation, comprehensive support, product innovation, and flexible ownership options.
  • The unique aspects of the 7-Eleven franchise model include:
  • Gross Profit Split: Instead of traditional royalties, 7-Eleven operates on a gross profit split model, aligning the interests of both the franchisee and the franchisor towards maximizing profitability.
  • Turnkey Setup: 7-Eleven handles most of the store setup, including build-out, equipment installation, and initial inventory, allowing franchisees to focus on running the business.
  • Advanced Technology Integration: The franchise leverages sophisticated technology systems for inventory management, point-of-sale, and customer engagement, enhancing operational efficiency.
  • Comprehensive Training and Support: Franchisees benefit from extensive initial training and ongoing support, including marketing, operational guidance, and field consultant assistance.
  • Strong Brand and Marketing: Franchisees gain from national and local marketing campaigns, driving customer traffic and brand loyalty.
  • These unique features contribute to the appeal and success of the 7-Eleven franchise model.
  • 7-Eleven has over 9,000 locations in the U.S. and over 84,000 worldwide.
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