Clean Juice Franchise in 2024: Costs, Fee & FDD

Clean Juice, founded in 2016 by Landon and Kat Eckles, stands as a trailblazer in the health and wellness franchise space. With a commitment to clean living and wholesome eating, Clean Juice holds the distinction of being the first and only USDA-certified organic juice and food bar franchise in the United States. The Eckles launched Clean Juice with a mission to deliver nutrient-rich, organic food that not only nourishes the body but also supports the soul, fostering a sense of community through health-focused products and an inviting atmosphere.

The franchise’s core offerings revolve around organic cold-pressed juices, smoothies, and açaí bowls, catering to health-conscious consumers seeking fresh, plant-based alternatives. Clean Juice also serves a variety of sandwiches, wraps, toasts, and salads, which add diversity to its menu. With a target market that includes fitness enthusiasts, wellness advocates, and anyone seeking organic food options, the brand has found its niche as a go-to spot for individuals who prioritize both taste and nutrition.

As of 2022, Clean Juice had over 120 locations spread across 19 U.S. states, reflecting its steady growth in the competitive healthy food and beverage industry. Its loyal customer base enjoys the convenience of a national brand that upholds stringent organic standards, ensuring that customers know they’re getting the purest ingredients possible. The franchise continues to grow, benefiting from a strong market for organic products and increasing interest in plant-based diets.

Clean Juice supports its franchisees with a robust system of training and development. New franchise owners undergo comprehensive onboarding that covers product preparation, customer service, and operational efficiency. Additionally, ongoing support includes marketing strategies, inventory management, and access to the brand’s USDA certification, ensuring every location meets the high standards customers expect. The franchise’s community-driven mission and emphasis on health make it an appealing choice for entrepreneurs passionate about wellness.

Clean Juice Franchise Insights

1. Clean Juice is the first and only USDA-certified organic juice and food bar franchise in the U.S., ensuring every product meets the strictest organic standards.
2. With over 120 locations in 19 states, Clean Juice has rapidly expanded its footprint in the growing health and wellness market.
3. The franchise’s diverse menu includes organic cold-pressed juices, smoothies, wraps, and açaí bowls, making it a popular choice for the organic food industry.
4. Clean Juice’s focus on health-conscious consumers, especially millennials and fitness enthusiasts, taps into the growing demand for plant-based and organic eating.

Clean Juice Franchise Key indicators

How much does it cost to open a Clean Juice franchise?

Understanding the potential investment size and capital requirements is crucial when considering opening a Clean Juice franchise. These financial commitments, including initial franchise fees, equipment costs, and ongoing operational expenses, impact the feasibility and profitability of the venture. Thoroughly evaluating these factors ensures that potential franchisees are prepared for the financial responsibilities and can make informed decisions about their ability to sustain and grow the business, ultimately contributing to long-term success.

Min & Max Investment

Opening a Clean Juice franchise involves several key costs, which are outlined in Item 7 of the Franchise Disclosure Document (FDD). You can see a breakdown of the costs to open a Clean Juice below from the most recent Item 7 below:

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs a franchisee can expect to incur when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

When considering opening a Clean Juice franchise or a similar health-focused food and beverage concept, it’s important to understand the various financial requirements to get started. These figures will help you gauge the necessary capital and overall financial health needed to launch a successful franchise.

• Initial Investment The total investment to open a Clean Juice franchise ranges from $286,000 to $543,000 for a traditional location, covering expenses like equipment, real estate, signage, and initial inventory. Assuming that you will finance your franchise investment, you should plan to have 20% of the total investment amount in the form of equity (cash) for the investment.
• Liquid Capital Requirement You will typically need around $150,000 to $200,000 in liquid assets to ensure you have enough cash on hand to cover startup costs and initial operating expenses. This estimate applies broadly to franchises in the organic food and beverage industry.
• Net Worth Requirement Franchises in this industry, including Clean Juice, often require a net worth of around $500,000 to ensure you have the financial backing to sustain the business during its early growth phase.

How much does a Clean Juice franchise owner make?

Calculating the salary of a Clean Juice franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for franchisor fees and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a Clean Juice franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

Clean Juice Revenue & Gross Sales

Clean Juice’s recent revenue performance has been promising, with median gross sales reaching $580,984. This figure highlights the potential for solid earnings within the organic food and beverage space, especially for franchisees operating in high-traffic areas. The growing demand for clean, plant-based, and USDA-certified organic products continues to drive sales, positioning Clean Juice as a competitive player in the healthy fast-casual market.

Which key factors impact the average revenue performance of Clean Juice franchisees?

Several factors likely contributed to the strong performance of U.S. franchisee median gross sales for Clean Juice. First, the growing demand for organic, plant-based, and health-conscious food options has played a significant role, attracting a customer base eager for clean, nutrient-dense meals. The franchise’s USDA organic certification also sets it apart, building trust and loyalty among consumers who prioritize quality ingredients. Additionally, Clean Juice’s diverse menu and ability to cater to a range of dietary preferences, such as vegan and gluten-free, widen its appeal. Strategic location placement in health-conscious communities and consistent franchisee support have also likely contributed to operational efficiency and strong customer engagement, boosting overall sales performance.

Clean Juice Franchise Operational Costs

When opening a Clean Juice franchise, it’s essential to consider several ongoing operational costs that will impact your day-to-day business. These expenses directly affect your bottom line and play a crucial role in maintaining a well-functioning, profitable location.

• Inventory and Ingredient Costs Sourcing organic ingredients can be more expensive than non-organic options, especially when maintaining USDA certification.
• Labor and Staffing Payroll expenses, including wages, benefits, and training for employees, will be a consistent part of your monthly costs.
• Utilities and Equipment Maintenance Keeping juicing equipment and refrigeration systems running smoothly requires ongoing utilities and regular maintenance to ensure operational efficiency.
• Lease or Rent Payments Location is key for Clean Juice, so securing prime retail space may come with higher rent, depending on the area.

Balancing these costs effectively will be vital to your franchise’s profitability and long-term success. Careful planning and budgeting can help mitigate financial strain while maintaining high-quality service and product standards.

Clean Juice Franchise Fees

When opening a Clean Juice franchise, there are several important fees to consider beyond the initial investment. These fees ensure the franchise operates smoothly, benefits from strong brand support, and continues to grow in line with Clean Juice’s mission and standards.

• Royalty Fee Franchisees are required to pay a 6% royalty fee on gross revenue, collected weekly. This fee covers the ongoing support and operational benefits provided by the franchisor, including access to the brand’s proprietary systems, training, and continued development.
• Marketing Allocation To maintain brand visibility and drive local traffic, Clean Juice franchisees contribute 2% of gross revenue to marketing efforts, which can increase to 3%. This marketing fund supports national brand campaigns and local advertising to attract and retain customers.
• Additional Fees Other fees may apply for essential services like technology upgrades, additional training programs, and support provided by Clean Juice.

Understanding these fees is critical as they represent ongoing operational costs that help franchisees benefit from Clean Juice’s strong branding, marketing efforts, and operational support. By accounting for these, you’ll be better prepared to maintain a thriving business.

Clean Juice Franchise Earnings

The earnings of a Clean Juice franchise owner can vary depending on factors like location, operational efficiency, and cost management. However, owner-operators who are actively involved in day-to-day operations typically see stronger returns. Based on the most recent data, the median gross sales for a Clean Juice franchise are approximately $580,984. For owner-operators, estimated earnings are around $87,000, reflecting an operating profit margin of 15%.

Being hands-on in managing a Clean Juice franchise can make a notable difference in profitability. Active involvement allows franchisees to optimize operations, manage labor costs, and ensure high customer satisfaction, which can all positively impact the bottom line. These figures demonstrate the potential earnings for a well-run Clean Juice location, especially for owner-operators committed to growing their business.

How to Open a Clean Juice Franchise

Becoming a Clean Juice franchisee involves a thorough process designed to ensure that both the franchisor and the potential franchisee are well-prepared for success. From the initial inquiry to the grand opening of your business, each step plays a critical role in setting up a smooth launch and operation.

1. Initial Inquiry You or your franchise specialist submits an initial inquiry basic information about your interest and background. You should also conduct thorough research on the franchise, including seeing all of the information available on the Vetted Biz franchise intelligence platform, including access to the most recent Franchise Disclosure Document (FDD).
2. Initial Call or Meeting After reviewing your application, you’ll be invited for an introductory call or meeting. This discussion will provide a deeper understanding of the brand, its mission, and what’s required to become a franchise owner.
3. Discovery Day Next, you’ll be invited to a Discovery Day at Clean Juice’s headquarters, where you’ll meet the leadership team, tour facilities, and gain more insight into the company culture and operations.
4. Approval and Franchise Agreement After completing the Discovery Day, Clean Juice’s team will evaluate your fit with the brand. If approved, you’ll sign the franchise agreement and officially become a franchisee.
5. Site Selection and Build-Out Clean Juice assists with identifying prime locations and helping you navigate the leasing process. Once a location is secured, the build-out process begins, which includes construction, permits, and designing your store.
6. Training Program Before opening, you’ll participate in a comprehensive training program that covers everything from day-to-day operations and product preparation to customer service and inventory management.
7. Grand Opening and Ongoing Support Once training is complete and your store is built, you’ll hold a grand opening event. From there, Clean Juice provides ongoing support through marketing, operations, and product innovation to help you succeed.

Pros & Cons

Pros

Growing Market Demand: Clean Juice is well-positioned in the health-conscious food and beverage market, with increasing consumer demand for organic and plant-based products.

USDA-Certified Organic: As the only USDA-certified organic juice bar franchise, Clean Juice stands out in a crowded market, giving you a competitive advantage.

Diverse Menu: Offering juices, smoothies, açaí bowls, salads, and wraps allows Clean Juice to cater to a wide range of health-conscious customers, boosting potential sales.

Community Engagement: Clean Juice promotes a strong focus on local communities and building a loyal customer base through health-focused products and a positive atmosphere.

Cons

Competitive Landscape: The health food and juice bar industry is growing, but it’s also competitive, with other established brands vying for market share.

Real Estate Considerations: Securing a prime location in health-conscious communities can be costly, impacting the overall investment and operating budget.

Seasonality of Sales: Juice and smoothie sales can fluctuate with the seasons, potentially leading to inconsistent revenue during colder months.