Del Taco Franchise in 2024: Costs, Fee & FDD

Considering investing in a Del Taco franchise? Dive into our detailed analysis of this Mexican-American QSR giant. Explore franchise costs, potential earnings, and operational insights. Discover if Del Taco’s unique value proposition aligns with your business goals.

Last updated 17 Oct 2024 Time 11 min read
del taco e1662147072537

Del Taco, founded by Ed Hackbarth and David Jameson in 1964 in Yermo, California, has become a staple in the Mexican quick-service restaurant (QSR) category. From its humble beginnings, Del Taco has grown to offer a unique blend of American and Mexican cuisine, reflecting the founders’ vision of providing a diverse menu at great value. Over the years, it has established itself as a major player in the fast-food industry, appealing to a wide range of customers with its combination of quality, convenience, and affordability.

At its core, Del Taco is known for its freshly prepared Mexican-inspired dishes, including tacos, burritos, and quesadillas. However, what sets Del Taco apart is its fusion with American classics such as burgers, fries, and shakes, making it a versatile option for various tastes. This combination allows Del Taco to cater to a broad customer base, from those craving traditional Mexican fare to those looking for American comfort food. The brand’s emphasis on quality and value resonates particularly well with budget-conscious consumers and families.

Today, Del Taco operates more than 500 locations across the United States, serving millions of customers each week. Its extensive presence in the U.S. makes it one of the largest Mexican QSR chains, with a strong foothold in states like California, Nevada, and Texas. Despite its national reach, Del Taco remains committed to the communities it serves, offering a consistent experience with a local touch. The brand’s daily customer base continues to grow, reflecting its ability to stay relevant in a competitive market.

For franchisees, Del Taco offers a robust support system that includes comprehensive training programs, marketing support, and ongoing operational guidance. Franchisees receive hands-on training to ensure they can maintain the high standards Del Taco is known for. The brand also provides continuous support in site selection, restaurant design, and day-to-day operations. This strong franchisee support system has been a key factor in Del Taco’s sustained growth and success in the competitive QSR landscape.

Del Taco Franchise Insights

  1. Del Taco serves more than 3 million customers each week across its 600+ locations, demonstrating its strong foothold in the U.S. quick-service restaurant market.
  2. The brand’s unique combination of Mexican and American cuisine has helped it stand out, with over 50% of its menu items made fresh in-house daily, a rarity in the QSR sector.
  3. Del Taco’s value-focused approach, including its updated “Del’s Dollar Deals” and “20 Under $2” menus, has driven consistent traffic, making it a go-to option for budget-conscious diners while adapting to market trends.
  4. Del Taco continues to innovate with initiatives like its “Fresh Flex” restaurant design, which modernizes the customer experience and enhances operational efficiency, appealing to a broader market.

Del Taco Franchise Key indicators

Total U.S. Franchised Units

421


3-Year Failure Rate

4%

vs industry 10%


Sales-to-Investment ratio

0.7:1

How much does it cost to open a Del Taco franchise?

Understanding the potential investment size and capital requirements is crucial when considering opening a Del Taco franchise. These financial commitments, including initial franchise fees, equipment costs, and ongoing operational expenses, impact the feasibility and profitability of the venture. Thoroughly evaluating these factors ensures that potential franchisees are prepared for the financial responsibilities and can make informed decisions about their ability to sustain and grow the business, ultimately contributing to long-term success.

Min & Max Investment

Opening a Del Taco franchise involves several key costs, which are outlined in Item 7 of the Franchise Disclosure Document (FDD). You can see a breakdown of the costs to open a Del Taco below from the most recent Item 7 below:

Type of Expenditure  Minimum Investment  Maximum Investment 
Franchise Fee  $35,000  $35,000 
Promotional Fee  $10,000  $10,000 
Fee for Architectural and Engineering Services  $27,000  $124,000 
Environmental Assessment  $2,500  $34,000 
On-site Improvements  $186,000  $650,000 
Building Improvements  $490,000  $1,200,000 
Furnishings, Fixtures and Equipment  $400,000  $750,000 
IT Equipment & Installation, Computer-related Services & Licensing  $59,000  $100,000 
Technical Support  $1,700  $3,500 
Initial Training  $15,000  $25,000 
Crew Training  $48,000  $68,000 
Additional Funds – 3 Months  $28,000  $65,000 
Inventory  $7,000  $7,000 
Licenses, Fees and Deposits  $3,000  $6,000 
Fee for trade area survey analysis  $0  $7,500 
Total  $1,312,200  $3,085,000 

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs a franchisee can expect to incur when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

Opening a Del Taco franchise requires a significant financial commitment, given the scale and operational demands of the business. While specific figures for liquid assets and net worth might vary, here is an overview of the estimated capital requirements to get started in a franchise of this size.

  • Initial Capital Investment The total investment required to open a Del Taco franchise ranges from approximately $1.3 million to $3.1 million. This includes costs related to real estate, construction, equipment, and initial inventory. Assuming that you will finance your franchise investment, you should plan to have 20% of the total investment amount in the form of equity (cash) for the investment.
  • Liquid Assets Requirement For a franchise of this caliber, it’s typical to need at least $500,000 to $750,000 in liquid assets. This ensures that you can cover operational costs and any unforeseen expenses during the initial phase of the business. (This is an estimate based on industry standards.)
  • Net Worth Requirement Franchisees are often required to have a minimum net worth of around $1.5 million or more. This demonstrates financial stability and the ability to manage the substantial investment and ongoing operations. (This is an estimate based on industry norms for similar franchises.)

How much does a Del Taco franchise owner make?

Calculating the salary of a Del Taco franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for franchisor fees and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a Del Taco franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

Del Taco Revenue & Gross Sales

Del Taco’s recent revenue performance has been solid, with median gross sales reaching $1,515,241. This figure highlights the franchise’s strong market presence and consistent customer demand. Additionally, Del Taco’s focus on value-driven menus and fresh ingredients has contributed to sustained sales growth. For potential franchisees, this median sales number demonstrates the brand’s ability to generate significant revenue across its network of locations, making it an attractive investment in the quick-service restaurant industry.

Which key factors impact the average revenue performance of Del Taco franchisees?

The performance of U.S. franchisee median gross sales for Del Taco can likely be attributed to several key factors. First, the brand’s unique positioning as a hybrid offering both Mexican and American cuisine appeals to a broad customer base, driving consistent traffic. Del Taco’s focus on value, with competitive pricing and appealing meal deals, has also attracted cost-conscious consumers. Additionally, the brand’s commitment to freshness, with many items made in-house daily, has bolstered customer loyalty. Strategic marketing initiatives and menu innovation, including the introduction of new flavors and limited-time offers, have further enhanced the brand’s appeal, contributing to its strong sales performance across its franchise network.

Del Taco Franchise Operational Costs

When opening a Del Taco franchise, understanding the key ongoing operational costs is crucial for managing your business effectively. These costs are essential for maintaining smooth operations and ensuring long-term success.

  • Food and Beverage Supplies Regular purchasing of ingredients, including fresh produce, meats, and other supplies, is necessary to keep the menu offerings fresh and appealing.
  • Labor Costs This includes wages for staff, management salaries, and employee benefits. Efficiently managing labor costs while maintaining high service standards is critical.
  • Utilities Expenses for electricity, water, gas, and waste management are ongoing and vary depending on the location and size of the restaurant.
  • Maintenance and Repairs Regular maintenance of equipment, HVAC systems, and the physical premises is required to ensure everything operates smoothly and meets health and safety standards.

Understanding and managing these operational costs effectively will help in maintaining profitability and operational efficiency for your Del Taco franchise.

Del Taco Franchise Fees

When considering opening a Del Taco franchise, it’s important to be aware of the ongoing fees associated with operating the business. These fees are crucial for maintaining brand standards and accessing the support necessary for long-term success.

  • Royalty Fee Del Taco charges a royalty fee of 5% of net sales, payable monthly. This fee is used to support the brand’s ongoing development and operational support, including access to the franchise’s established systems and resources.
  • Marketing Fee A marketing fee of 4% of net sales is required to fund national marketing campaigns. This investment helps drive brand awareness and attract customers to your location through coordinated advertising efforts.
  • Additional Fees There are additional fees for training programs, technology, and other items provided by Del Taco that may be applied.

Understanding these fees will help you better plan and manage your finances as you embark on your Del Taco franchise journey.

Del Taco Franchise Earnings

The earnings potential for a Del Taco franchise owner can vary based on factors such as location, sales performance, and operational management. On average, Del Taco franchisees can see substantial income opportunities. With median gross sales around $1,515,241, owner-operators can expect estimated earnings of approximately $227,000, reflecting an operating profit margin of about 15%. This profitability suggests that active, hands-on management can significantly boost returns.

Operating a Del Taco franchise as an owner-operator positions you to leverage the brand’s strong market presence and efficient operational systems. While actual earnings will depend on individual circumstances and business execution, these figures underscore the potential for a lucrative return for those who effectively manage their location and adhere to the franchise’s standards. This potential for profitability makes Del Taco an attractive option for motivated franchisees.

How to Open a Del Taco Franchise

Becoming a Del Taco franchisee involves several key steps, each designed to ensure that prospective owners are well-prepared for success. Here’s an overview of the process from initial inquiry to the start of operations:

  1. Initial Inquiry You or your franchise specialist submits an initial inquiry basic information about your interest and background. You should also conduct thorough research on the franchise, including seeing all of the information available on the Vetted Biz franchise intelligence platform, including access to the most recent Franchise Disclosure Document (FDD).
  2. Application Submission Complete and submit the franchise application, providing detailed information about your financial background, business experience, and personal qualifications. This step allows Del Taco to assess your suitability as a franchisee.
  3. Discovery Day Participate in Discovery Day, where you’ll meet with Del Taco’s team, visit existing locations, and gain deeper insights into the franchise’s operations and culture.
  4. Site Selection and Lease Negotiation Work with Del Taco to select a suitable location for your franchise. Once identified, negotiate and finalize the lease agreement for your site.
  5. Training Program Complete the comprehensive training program provided by Del Taco, which covers all aspects of running the franchise, including operations, management, and marketing.
  6. Build-Out and Setup Oversee the construction and setup of your restaurant according to Del Taco’s specifications. This includes equipment installation, interior design, and initial inventory procurement.
  7. Grand Opening Prepare for the grand opening by executing marketing and promotional activities. Del Taco will provide support to ensure a successful launch and to help attract customers to your new location.

Pros & Cons

Pros

Strong Brand Recognition: Del Taco is a well-established brand with a strong market presence, particularly in the Mexican quick-service restaurant sector. This recognition can drive customer traffic and help establish your franchise more quickly.

Diverse Menu Offering: The combination of Mexican and American menu items appeals to a broad customer base, allowing you to cater to different tastes and preferences. This diversity can help maintain customer interest and boost sales.

Proven Business Model: With a substantial number of locations and consistent performance, Del Taco’s business model has been tested and refined over the years, offering a reliable framework for franchisees.

Cons

High Initial Investment: The total investment required to open a Del Taco franchise is significant, ranging from approximately $1.3 million to $3.1 million. This includes costs for real estate, construction, and equipment.

Competitive Market: The fast-food and QSR market is highly competitive, with numerous well-established players. Standing out in this crowded field requires effective marketing and operational excellence.

Operational Demands: Running a franchise requires active management and adherence to the brand’s standards and procedures. This can be demanding and requires a hands-on approach to ensure success.

FAQs

Who owns Del Taco?

  • Del Taco is owned by Jack in the Box Inc., a well-known fast-food chain that acquired Del Taco in March 2022. The acquisition aimed to create a stronger presence in the quick-service restaurant industry by combining the resources and expertise of both brands.
  • Yes, Del Taco is a franchise. The company offers franchising opportunities across the U.S., allowing entrepreneurs to operate their own Del Taco locations while benefiting from the brand's established business model, support system, and strong market presence.
  • Del Taco 's biggest competitor is Taco Bell, another major player in the Mexican quick-service restaurant sector. Alternatives to Del Taco include chains like Chipotle, Qdoba, and Moe’s Southwest Grill, which also offer Mexican-inspired fast food and casual dining options.
  • The cost to franchise a Del Taco typically ranges from $1.3 million to $3.1 million, depending on factors such as location, construction, and equipment. This total investment includes expenses for real estate, build-out, initial inventory, and other operational costs.
  • As of 2024, Del Taco has 592 locations in the U.S., of which 421 are franchised locations.
  • The most recent calculated 3-year failure rate of Del Taco was 4% in the U.S.
  • Access to unbiased franchise data.

    Use the largest, most up-to-date, and accessible franchise database to empower your sales, purchasing, and investment decisions within the franchise industry.