Hawaii Fluid Art Franchise in 2024: Costs, Fee & FDD

Hawaii Fluid Art is a unique and vibrant franchise that merges art with a hands-on, interactive experience, creating an enjoyable and memorable activity for customers of all ages. Founded by a passionate artist, Hawaii Fluid Art brings people together through the mesmerizing and meditative process of creating fluid art, where colors blend and flow to produce stunning abstract pieces. This franchise has carved out a niche in the art and entertainment industry, appealing to both experienced artists and beginners who are looking for a creative outlet or a fun social activity.

The franchise’s core offering is its fluid art workshops, where customers can create their own one-of-a-kind art pieces by pouring, mixing, and swirling paint onto canvas under the guidance of trained instructors. In addition to the workshops, Hawaii Fluid Art offers a range of products such as custom artwork, art supplies, and even team-building events for corporate groups. Its primary customer base includes families, friends, corporate teams, and tourists looking for a unique activity or souvenir to remember their experience.

Hawaii Fluid Art has grown significantly, expanding its presence to numerous locations across the United States, with plans for further growth. While the exact number of locations may vary, the brand’s focus on interactive, hands-on art experiences has attracted a diverse and enthusiastic clientele. Each studio serves dozens of customers daily, providing a unique platform for creativity and relaxation, all while catering to the growing demand for experiential and Instagram-worthy activities.

The franchise offers comprehensive support and training to new franchisees, ensuring they’re well-equipped to run their studios. Training covers essential aspects like art techniques, customer service, marketing strategies, and business operations. Additionally, franchisees benefit from ongoing support, marketing assistance, and a strong community of fellow franchise owners. Hawaii Fluid Art’s accessible and engaging concept, combined with its robust support system, makes it an attractive opportunity for individuals seeking a creative, community-centered business.

Hawaii Fluid Art Franchise Insights

1. Founded in 2020 and starting to franchise in 2021, Hawaii Fluid Art has quickly expanded to 24 locations in the U.S., with 21 franchised units and 3 corporate-owned.
2. As people increasingly seek unique, social, and Instagram-worthy activities, Hawaii Fluid Art taps into a rising trend that fuels repeat visits and positive reviews.
3. Compared to other art-based franchises, Hawaii Fluid Art has a relatively low startup cost, making it accessible for new franchisees interested in the creative industry.
4. Due to the enjoyable and social nature of fluid art workshops, the franchise enjoys a high rate of returning customers and word-of-mouth referrals.

Hawaii Fluid Art Franchise Key indicators

How much does it cost to open a Hawaii Fluid Art franchise?

Understanding the potential investment size and capital requirements is crucial when considering opening a Hawaii Fluid Art franchise. These financial commitments, including initial franchise fees, equipment costs, and ongoing operational expenses, impact the feasibility and profitability of the venture. Thoroughly evaluating these factors ensures that potential franchisees are prepared for the financial responsibilities and can make informed decisions about their ability to sustain and grow the business, ultimately contributing to long-term success.

Min & Max Investment

Opening a Hawaii Fluid Art franchise involves several key costs, which are outlined in Item 7 of the Franchise Disclosure Document (FDD). you can see a breakdown of the costs to open a Hawaii Fluid Art below from the most recent Item 7 below:

Item 7 in the Franchise Disclosure Document (FDD) is the “Estimated Initial Investment” section. It outlines the total costs a franchisee can expect to incur when starting a franchise, including the initial franchise fee, equipment, inventory, real estate, and other startup expenses. This section is crucial because it provides potential franchisees with a detailed understanding of the financial commitment required, helping them assess affordability and plan their investment strategy effectively.

Required Capital

To open a Hawaii Fluid Art franchise, the required capital involves both the initial investment costs and a net worth requirement set by Hawaii Fluid Art. Let’s take a closer look below:

• Initial Investment As shown above, the total estimated initial investment ranges from $182,450 to $339,600. This includes all the startup costs such as the franchise fee, real estate, construction, equipment, initial inventory, and additional funds for initial operating expenses. Assuming that you will finance your franchise investment, you should plan to have 20% of the total investment amount in the form of equity (cash) for the investment.
• Liquid Assets While specific liquid asset requirements aren’t disclosed, franchises in this industry generally require around $75,000 to $100,000 in liquid capital to ensure sufficient funds for initial operating costs.
• Net Worth The net worth requirement for franchises with this level of investment typically ranges between $200,000 and $400,000. This aligns with industry expectations, providing a financial cushion for ongoing costs and potential growth.

How much does a Hawaii Fluid Art franchise owner make?

Calculating the salary of a Hawaii Fluid Art franchise owner involves analyzing gross sales to determine total revenue, assessing operational efficiency to understand profit margins, and accounting for franchisor fees and additional expenses such as rent, utilities, and payroll. Effective management of these factors can significantly impact the profitability and financial success of a Hawaii Fluid Art franchise owner. This comprehensive financial analysis helps estimate net profits, from which the owner’s salary can be derived. A clear understanding of these factors ensures accurate salary projections and financial planning for sustainable business operations.

Hawaii Fluid Art Revenue & Gross Sales

Hawaii Fluid Art offers a compelling investment in the experiential art sector, leveraging its unique hands-on workshops to attract a wide range of customers. Since its founding in 2020 and the start of its franchising in 2021, the brand has expanded rapidly, indicating strong demand and interest in its immersive art experiences. As more people seek social and memorable activities, Hawaii Fluid Art is well-positioned to capture this trend and build a loyal customer base. Although specific median gross sales figures are not publicly available, its growth and popularity underscore its potential as an attractive franchise opportunity.

Which key factors impact the average revenue performance of Hawaii Fluid Art franchisees?

The performance of Hawaii Fluid Art’s U.S. franchisee median gross sales over the past year was likely influenced by several key factors. First, the growing popularity of experiential activities has contributed to increased demand, as people look for unique and engaging ways to spend their free time. The trend of social media-driven experiences has also played a role, with many customers sharing their creations online, effectively promoting the brand. Additionally, as the franchise continues to expand and gain brand recognition, new locations benefit from an established reputation, helping to drive customer interest. Economic factors, such as post-pandemic recovery and rising consumer spending in entertainment, may have further supported positive sales growth, especially in markets where experiential activities are highly valued.

Hawaii Fluid Art Franchise Operational Costs

If you were to open a Hawaii Fluid Art franchise, key ongoing operational costs would include:

• Art Supplies and Materials Regular restocking of paints, canvases, and other materials needed for workshops and events.
• Studio Rent and Utilities Monthly costs for renting a suitable studio space, as well as utility expenses like electricity, water, and internet.
• Employee Wages Salaries for instructors, administrative staff, and any other team members required to run the workshops.
• Marketing and Local Advertising Expenses to promote the studio locally through social media, events, and partnerships to attract customers.
• Insurance Coverage for the studio, equipment, and liability to protect against potential risks.
• Equipment Maintenance Upkeep and occasional replacement of art equipment, furniture, and other studio essentials.

These operational expenses are essential for maintaining a smooth and customer-friendly experience in your Hawaii Fluid Art studio.

Hawaii Fluid Art Franchise Fees

When opening a Hawaii Fluid Art franchise, there are several ongoing fees to consider to maintain your franchise’s operations. Here’s a breakdown of these costs:

• Royalty Fees The greater of 8% of gross revenue or a minimum of $750 per month. This fee is collected per transaction via the POS system and is invoiced monthly if the minimum royalty is not met.
• Brand Fund Contribution 2% of gross revenue, which goes toward the Hawaii Fluid Art Brand Fund for ongoing brand marketing and development.

There might be additional fees not listed here, so it’s advisable to review the Franchise Disclosure Document (FDD) carefully or speak with Hawaii Fluid Art representatives for a complete understanding of all costs involved.

Hawaii Fluid Art Franchise Earnings

Hawaii Fluid Art does not publicly disclose specific earnings data, such as median gross sales for franchisees, in its Franchise Disclosure Document. However, as an owner-operator in the experiential art industry, you could benefit from the growing popularity of unique, social activities that attract a steady stream of customers. This trend, combined with Hawaii Fluid Art’s established brand appeal, suggests that franchisees could potentially achieve strong revenue, especially in well-trafficked locations or communities with high interest in creative experiences.

The owner-operator model also helps maximize earnings, as it allows for more direct control over day-to-day operations and potentially reduces payroll costs by taking on a more hands-on role in the studio. By focusing on customer engagement and community-building, owner-operators have the potential to create a loyal customer base that returns for workshops and special events. Speaking with current franchisees could provide valuable insight into revenue expectations and profitability across different markets.

How to Open a Hawaii Fluid Art Franchise

Becoming a Hawaii Fluid Art franchisee is a rigorous process that involves financial scrutiny, extensive training, and thorough evaluation. However, it offers the potential for a lucrative business opportunity backed by a globally recognized brand and comprehensive support system.

The full process for how to open a Hawaii Fluid Art franchise is outlined below:

• Initial Inquiry You or your franchise specialist submits an initial inquiry basic information about your interest and background. You should also conduct thorough research on the franchise, including seeing all of the information available on the Vetted Biz franchise intelligence platform, including access to the most recent Franchise Disclosure Document (FDD).
• Introductory Call After your inquiry, you’ll have an introductory call with a representative to discuss your background, investment goals, and whether Hawaii Fluid Art aligns with your business aspirations. This is also a chance to ask any preliminary questions.
• Discovery Day You may be invited to attend a Discovery Day, where you can visit an existing studio, meet the leadership team, and experience the brand’s culture firsthand. This step gives you a closer look at the day-to-day operations and helps you determine if the franchise is right for you.
• Application and Approval After Discovery Day, you’ll complete a formal application. Hawaii Fluid Art’s team will review your qualifications, financial background, and compatibility with the brand’s mission. Once approved, you’re ready to proceed to the next steps.
• Sign the Franchise Agreement Upon approval, you’ll sign the Franchise Agreement, officially becoming a franchise partner. You’ll also pay the franchise fee at this stage to secure your rights to operate under the Hawaii Fluid Art brand.
• Training Program Hawaii Fluid Art provides a comprehensive training program covering essential areas like fluid art techniques, customer service, and business management. This training ensures that you’re well-prepared to operate your studio effectively.
• Studio Setup and Pre-Opening Marketing With training complete, you’ll work on setting up your studio space, acquiring necessary materials, and conducting pre-opening marketing to build excitement in your community.
• Grand Opening Once your studio is ready, you’ll launch with a grand opening event, introducing Hawaii Fluid Art to your local market. The franchise’s support team may assist with the initial stages to ensure a smooth start and ongoing success.

Pros & Cons

Pros

Growing Demand for Experiential Activities: Hawaii Fluid Art taps into the popular trend of social, hands-on experiences, attracting a wide range of customers from families to corporate groups.

Affordable Entry: With a relatively moderate franchise fee and startup costs, Hawaii Fluid Art offers an accessible entry into the franchise market for creative and community-focused entrepreneurs.

Flexible Business Model: Many franchisees enjoy flexible operating hours and the ability to engage with local communities through workshops and events, making this a rewarding investment for hands-on operators.

Recurring Revenue Potential: Workshops, events, and merchandise sales offer multiple revenue streams, which can help build a loyal customer base and drive repeat business.

Cons

Seasonal Demand: Demand for art workshops may fluctuate depending on the season, with slower periods possibly impacting revenue in certain markets.

Hands-On Involvement Required: This franchise is ideal for owner-operators, so it may not be suited to investors looking for a more passive business model.

Relatively New Brand: Founded in 2020, Hawaii Fluid Art is still relatively new in the franchise market, which may make long-term performance harder to gauge.