Best Spa Franchise Opportunities for 2025

The spa franchise industry continues to grow as consumers prioritize self-care and wellness. From day spas to medispas, spa franchises offer lucrative opportunities for entrepreneurs seeking to invest in a service-driven market.

Massage and spa franchises differ significantly in their core offerings, target customers, and operational structures. Massage franchises primarily focus on therapeutic bodywork, offering services like Swedish, deep tissue, or sports massages aimed at relieving stress and managing pain. These franchises cater to clients seeking regular wellness routines, with straightforward pricing based on session lengths and memberships. Regulatory requirements emphasize employing licensed massage therapists. In contrast, spa franchises offer a broader range of services, including facials, skincare, body treatments, and beauty services, appealing to clients who want holistic relaxation, aesthetic treatments, or special-occasion pampering. Spa pricing often involves bundled packages and premium options, requiring diverse staffing like estheticians and nail technicians. While massage franchises provide a calming, functional environment for therapy, spa franchises emphasize luxurious atmospheres with amenities designed to deliver a comprehensive wellness experience. Understanding these distinctions helps potential franchisees choose the right investment aligned with their goals and clientele.

What is a spa franchise?

The spa industry has evolved from luxury day spas to accessible franchise models offering wellness and beauty services. Modern spa franchises provide streamlined operations, standardized service offerings, and consistent quality, making spa services available to a wider audience. These models focus on affordability, efficiency, and replicable experiences, helping entrepreneurs tap into the growing demand for self-care and holistic wellness.

A spa franchise is a business model where investors operate a spa under an established brand, following a proven system of services, operations, and marketing. These franchises offer a range of treatments such as facials, body treatments, massages, and beauty services. Franchisees benefit from brand recognition, comprehensive training, and ongoing support, allowing them to deliver high-quality wellness experiences to their clients.

How to open a spa franchise?

Opening a spa franchise provides an opportunity to benefit from a proven business model, established branding, and comprehensive operational support. The process generally involves researching potential franchises, securing financing, signing a franchise agreement, and completing mandatory training programs. It’s essential to understand local regulations, staffing requirements, and market demands. For guidance, resources like the International Franchise Association and franchise directories can help streamline your journey. Tools like the Vetted Biz franchise opportunities tool can simplify identifying the best spa franchises.

Spa franchise market industry statistics

The spa industry has seen consistent growth, driven by increased consumer demand for wellness and self-care services. Estimates suggest the U.S. spa market generates over $20 billion annually, with thousands of locations nationwide offering day spa and medspa services to a broad demographic.

Employment in the spa industry continues to expand, with estimates indicating over 350,000 professionals working as massage therapists, estheticians, and other wellness practitioners. This demand for qualified staff highlights the importance of understanding staffing requirements and regulations when opening a spa franchise.

Revenue per location varies widely based on services offered and regional demand, but estimates indicate that an average spa franchise can generate between $300,000 and $500,000 in annual sales. High-end medspas can surpass these numbers significantly, depending on specialty services provided.

Profit margins for spa franchises typically range from 10% to 20%, depending on operational efficiency, service pricing, and overhead costs. These margins can improve through bundled packages, membership models, and add-on services, which encourage repeat visits and increase customer retention.

Metric – Average Estimate

• Payback Period: 2.5 – 6 years
• Sales-to-Investment Ratio: 1.5x – 2.5x
• Franchise Cost: $200,000 – $500,000

Spa franchise segments

• Day Spas Offer massages, facials, and beauty treatments in a relaxing environment, focusing on affordable self-care and relaxation services.
• Medspas Combine medical treatments with spa services, offering services like Botox, laser treatments, and advanced skincare procedures under professional supervision.
• Wellness Spas Focus on holistic health, providing services like yoga, meditation, nutrition counseling, and detox treatments for overall well-being.
• Luxury Resort Spas Located in upscale hotels or resorts, offering premium spa experiences, often including specialized body treatments, hydrotherapy, and personalized wellness programs.
• Express Spas Provide quick, targeted services like 15-30 minute massages, facials, or nail treatments for busy clients seeking efficient self-care solutions.

10 best spa franchises

Vetted Biz has curated a list of the top 10 spa franchises, ranked by their 3-year growth. This list showcases a variety of franchise models, from day spas to advanced medspa concepts, offering diverse investment opportunities to meet different market demands and business objectives.

1. Prose

Prose is a wellness-focused spa franchise that specializes in providing personalized massage, skincare, and body care services. With 24 U.S. locations, 23 of which are franchised, Prose has become a trusted name for clients seeking tailored wellness experiences. The franchise model emphasizes customer membership programs, creating recurring revenue streams for franchisees.

Prose’s impressive 3-year unit growth rate of 2200% highlights its rapid expansion and market demand. Franchisees benefit from comprehensive training, marketing support, and access to proprietary tools that enhance customer service. Financial requirements for investing in a Prose franchise include an initial franchise fee of $40,000, an estimated total initial investment ranging from $329,000 to $570,000, and a 6% royalty fee.

2. SalonCentric

SalonCentric is a premier distributor of professional beauty products in the U.S., operating over 500 stores across 48 states. Founded in 2008 by L’Oréal USA, it serves licensed beauty professionals with a comprehensive range of salon supplies and educational resources.

The franchise model offers entrepreneurs the opportunity to manage retail distribution centers catering to beauty industry professionals. With a 3-year unit growth rate of 1400%, SalonCentric demonstrates significant expansion potential. Financial requirements include an initial franchise fee of $10,000 and an estimated total initial investment between $315,000 and $470,000.

3. Lash and Company

Lash and Company is a med spa franchise offering a blend of traditional spa services and advanced medical treatments, including eyelash extensions, skincare, and cosmetic injectables. With 10 U.S. locations, 8 franchised, it has achieved a 3-year unit growth rate of 700%, reflecting its expanding presence in the beauty industry.

Investing in a Lash and Company franchise requires an initial franchise fee of $45,000, with an estimated total initial investment ranging from $229,000 to $558,000. Franchisees benefit from comprehensive training, ongoing support, and a proven business model designed to succeed in the competitive med spa market.

4. iCRYO

iCRYO is a rapidly growing wellness franchise specializing in cryotherapy, iV therapy, body sculpting, and other health services. With 25 U.S. locations, 22 of which are franchised, iCRYO has achieved an impressive 3-year unit growth rate of 450%, demonstrating its increasing popularity and demand within the health and wellness industry.

Investing in an iCRYO franchise provides access to a proven business model, comprehensive training, and continuous support. The initial franchise fee is $49,500, with a total estimated investment ranging from $475,000 to $1.21 million. Franchisees benefit from iCRYO’s innovative services, established branding, and marketing support, positioning them for success in the competitive wellness market.

5. Perspire Sauna Studio

Perspire Sauna Studio is a leading wellness franchise specializing in infrared sauna and red light therapy services. With 50 U.S. locations, 44 franchised, it has achieved a 3-year unit growth rate of 300%, reflecting its expanding presence in the health and wellness industry.

Investing in a Perspire Sauna Studio franchise requires an initial franchise fee of $45,000, with a total initial investment ranging from $435,000 to $882,000. Franchisees benefit from a recurring revenue model, minimal labor requirements, and comprehensive support, positioning them for success in the growing wellness market. Check out this article to learn more about Perspire Sauna Studio ‘s costs, fee, & FDD.

6. Vio Med Spa

VIO Med Spa is a leading medical spa franchise offering a comprehensive range of advanced skincare, cosmetic health, and wellness services. Founded in 2017, VIO Med Spa has rapidly grown to 35 U.S. locations, 30 of which are franchised. With a 3-year unit growth rate of 275%, the brand’s success highlights the increasing demand for high-quality, professional medspa services in the health and beauty industry.

Investing in a VIO Med Spa franchise provides access to a proven business model, extensive training, and continuous operational support. The initial franchise fee is $50,000, with an estimated total initial investment ranging from $930,000 to $1.25 million. Franchisees benefit from VIO’s established brand recognition, cutting-edge treatments, and strong marketing strategies, ensuring success in the competitive medspa market.

7. Pure Sweat Float Studio

Pure Sweat Float Studio is a wellness franchise specializing in infrared sauna and float therapy services designed to enhance relaxation and overall well-being. Established in 2017, the brand has grown to 10 U.S. locations, with 7 of these being franchised. Achieving a 3-year unit growth rate of 250%, Pure Sweat Float Studio is capturing the rising demand for holistic wellness and alternative self-care solutions in today’s health-conscious market.

Investing in a Pure Sweat Float Studio franchise offers access to a proven business model, comprehensive training, and ongoing operational support. The initial franchise fee is $45,000, with a total estimated investment ranging between $457,000 and $674,000. Franchisees benefit from Pure Sweat’s established brand identity, strong marketing strategies, and the increasing popularity of infrared and float therapies, positioning them for long-term success in the growing wellness industry.

8. Restore Hyper Wellness + Cryotherapy

Restore Hyper Wellness is a leading wellness franchise specializing in services such as cryotherapy, IV drip therapy, and infrared sauna treatments. With 228 U.S. locations, 214 of which are franchised, the company has achieved a 3-year unit growth rate of 235%, reflecting its rapid expansion and the increasing demand for holistic health solutions.

Investing in a Restore Hyper Wellness franchise requires an initial franchise fee of $44,500, with a total estimated initial investment ranging from $817,674 to $1,289,925. Franchisees are also subject to an 8% royalty fee. The franchise offers comprehensive training and ongoing support, providing entrepreneurs with the tools and resources necessary to succeed in the growing wellness industry.

9. Skin Type Solutions

Skin Type Solutions is an educational and science-based retail franchise that integrates seamlessly into existing businesses, such as dermatology offices, medical spas, and high-end salons. Founded by dermatologist Dr. Leslie Baumann, the franchise offers personalized skincare regimens tailored to individual skin types, enhancing client satisfaction and loyalty.

Investing in a Skin Type Solutions franchise requires an initial franchise fee of $7,500, with a total initial investment ranging from $8,000 to $26,000. This low-cost model allows franchisees to offer exclusive, dermatologist-approved skincare products without significant overhead, making it an attractive addition to existing businesses seeking to expand their service offerings.

10. Seva Beauty

Seva Beauty is a leading fast-casual spa franchise offering a range of beauty services, including eyebrow shaping, eyelash extensions, and facials. With 162 U.S. locations, all franchised, Seva Beauty has achieved a 3-year unit growth rate of 80%, reflecting its expanding presence in the beauty industry.

Investing in a Seva Beauty franchise requires an initial franchise fee of $25,000, with a total initial investment ranging from $80,000 to $238,000. Franchisees are also subject to a 6% royalty fee. The franchise offers comprehensive training and ongoing support, providing entrepreneurs with the tools and resources necessary to succeed in the growing beauty services market.

Conclusion

The spa franchise industry presents a wealth of opportunities for entrepreneurs looking to enter the wellness and self-care market in 2025. From day spas and medspas to express and luxury spas, each segment offers unique services that cater to diverse customer needs and preferences. Choosing the right franchise means understanding these distinctions—whether focusing on therapeutic bodywork, holistic relaxation, or advanced beauty treatments. Investing in a spa franchise comes with the advantage of established branding, comprehensive training, and ongoing support, making it easier to navigate operational challenges. As wellness continues to be a top priority for consumers, spa franchises provide a rewarding business path that blends profitability with the fulfillment of promoting self-care and well-being. With careful research and the right resources, potential franchisees can confidently find a model that aligns with their business goals and vision for success.